Brooks, The Rundead



Zombies pick up the pace in Brooks' "The Rundead" with VFX and grade by MPC LA

Brooks' first-ever TV spot "The Rundead," by Leo Burnett Chicago, adds a fun twist on the classic zombie apocalypse genre. It's one where the undead are more interested in a good run—albeit zombie-paced—than more carnal treats. Furlined's Bjorn Ruehmann directs the commercial which begins with traditional 'Walking Dead’-style zombies giving chase to a living victim, who they lose interest in completely after stumbling upon an abandoned store full of Brooks Running shoes. The MPC LA team handled VFX, along with the grade from colorist Ricky Gausis.

Credits

Agency

Leo Burnett Chicago

Production Company

Furlined

Director

Bjorn Ruehmann

Agency Chief Creative Officer

Mark Tutssel

Agency Creative Director/Art Director

Jon Wyville

Agency Creative Director/Copywriter

Dave Loew

Agency SVP, Account Director

Varsha Kaura

Agency VP, Planning Director

Udayan Kolandra

Agency Account Director

Holly Springer

Agency Head of Production

Vincent Geraghty

Agency Sr. Producer

Michael Petrucelly

Editor

Matt Wood @ Whitehouse

Post Music/Sound Design

Human

VFX MPC

LA

VFX Executive Producer

Karen Anderson

VFX Producer

Abisayo Adejare

VFX Lead

Warren Paleos

VFX Team

Vincent Blin, Gustavo Bellon & Sandra Ross

Grade

MPC LA

Color Executive Producer

Meghan Lang

Color Associate Producer

Rebecca Boorsma

Colorist

Ricky Gausis

Audio Mix

Lime Studios

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