AppleShot on iPhone

Kris Smale grades the tour edition of Apple’s ‘Shot on iPhone’ campaign

To showcase the capabilities of the iPhone’s camera, Apple’s latest ‘Shot on iPhone’ campaign featured a tour edition, which provided an intimate, behind the scenes micro-documentary look at the performers while they are on tour.

MPC’s Kris Smale graded three of the films in the series, working with director Vincent Haycock on the films featuring Florence & The Machine and Kamasi Washington, and with Josh Goleman on the FKA Twigs film.