MPC have teamed up with Stockholm-based agency Seventy and OnePlus to create a full CG teaser film for Which Way Nord – an online treasure hunt exploration game in collaboration with OnePlus and their Nord range
Directed by MPC’s Nikola Stefanović, the 50 second film follows an unknown protagonist through a mysterious world of snowy landscapes and dramatic mountains, shrouded in fog and mist.
MPC worked closely with agency creative team to bring their narrative to life and ensure it was thematically close to the game and establish the correct mysterious mood and tone.
“I had a great fun working on this animated piece for OnePlus Nord. The brief from Seventy agency and their initial storyboard was very exciting and they left us a lot of room for visual interpretation and improvisation. Together we were able to produce intriguing and engaging little film!”
Our CG lead artist John Svensson adds:
“This is certainly a project that you dream of working on. We opted to create our hero protagonist in full CG to allow for full flexibility in lighting and integration, to really make him feel embedded into this mysterious world. The schedule was certainly a challenge but the collaborative approach from the team at Seventy and OnePlus enabled us to keep moving forward.”