Mark Gethin grades the first episode of HP Studios’ new promo series.
In the first episode of HP’s new yearlong campaign, Christian Slater plays “The Wolf,” a creepy human manifestation of things that can go wrong with business’ technology. Most companies spend heavily on protecting their computers and networks from malware, but Slater warns: “Nothing is safe if your printers aren’t HP Secure.”
The eerie yet visually stunning four-part digital campaign came from a collaboration between HP, Giant Spoon and acclaimed director Lance Acord of Park Pictures. Exile provided the edit and Mark Gethin, Creative Director of Color Grading for MPC US, graded the episode.