Hewlett-PackardI’ll Go Ahead

Brief:
MPC teamed up with Wieden+Kennedy Tokyo and directors BRTHR to launch HP Omen’s latest gaming laptop ad.

Solution:
True to BRTHR’s high-energy style, MPC created a full CG city populated with a variety of characters to illustrate a virtual world at your fingertips. Our teams created several transitions as we journey through several different gamers’ environments cumulating in a huge crowd as they celebrate their gaming triumph.

Success:
A captivating video game style commercial with a clear Japanese style.