GEICOIt’s What You Do

MPC, McClammy and The Martin Agency team up again for GEICO.

Continuing their partnership with The Martin Agency on the “It’s What You Do” campaign, GEICO has released a series of new commercials directed by Wayne McClammy.
Recent projects by McClammy and MPC include HP Enterprises, State Farmand Call of Duty: Black Ops 3. MPC collaborations with The Martin Agency include previous award-winning GEICO campaigns as well as work for OREO.

MPC’s Rob Hodgson creative directed, Benji Davidson supervised VFX and Ryan McDougal supervised 3D. Teams from LA and Bangalore worked seamlessly in tandem. MPC colorist Ricky Gausis graded the campaign.