Creative Director Ryan Jefferson Hays will be joining this year’s Berlin Commercial Festival jury.

Ryan’s experience includes working on a range of high profile commercials, music videos and feature films, including BMW ‘The Next 100 Years’, Adidas ‘Boss Everyone’, Hennessy ‘The Seven Worlds’, Audi ‘React’ and most recently, Detective Pikachu and Lexus ‘LF30’.

Berlin Commercial Festival brings together the filmmaking industry and sets the standards for business and creativity, highlighting the most inspiring work in advertising, music video and fashion film.

Given the current situation, this year Berlin Commercial are working on new and virtual ways on how to organise a festival edition and award show that will lift moods and encourage a bright and creative future.

The jury will be voting online, news on the awards and festival to follow shortly.