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October 19, 2020

Ian Pons Jewell Powers Daniel Kaluuya’s Dreams in Delightfully Trippy Xbox Spot

LBB’s Editors’ Choice: Reset director brings gaming experiences to life in epic film with the Black Panther actor, 215 McCann and MPC. Xbox has launched ‘Power Your Dreams’, a global campaign for the new Xbox Series X and Xbox Series S consoles. Created by 215 McCann, it kicks off with a brand new spot entitled…

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October 19, 2020

MPC MORPH BALENCIAGA MODELS INTO HIM, HER, THEM IN SUMMER 21 RUNWAY VIDEO

Demna Gvasalia’s tribe of night-time people strike again, this time for the brands Summer ’21 Pre-Collection’ video. Directed by Walter Stern and set to BFRND’s cover of Corey Hart’s “Sunglasses at Night,” the music style runway video sees Gvasalia’s models captured as if heading somewhere with a purposeful step. MPC created transitions morphing the models into her,…

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October 19, 2020

MPC Artists Take Part In Inktober 2020

During the month of October, millions of people post their drawings across social media using the hashtag #Inktober – a month-long challenge where artists post one ink-drawn drawing a day. This year a group of MPC artists from across our global studios are once again taking part and posting their drawings online. To be involved in…

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October 13, 2020

Ikea will buy back your old furniture for Black Friday

Ikea will buy back your old furniture for Black Friday ‘Buy Back Friday’ initiative in 27 countries is part of brand’s sustainability agenda For most retailers, Black Friday is all about selling new stuff, but for Ikea, which has been on a big sustainability push, it’s going to be all about recycling your old stuff. In a…

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October 13, 2020

A Remote Possibility

Can Mentorship in Post-production, VFX and Creative Production Survive The WFH Era? As companies migrate to remote setups in response to the pandemic, LBB speaks to Nikolina Rutkowska, VFX production manager at MPC to examine the future of talent in these industries. The revolution may not be televised, but there’s a fair chance you’ll be…

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October 12, 2020

Gregory Roekens Joins The Drum DADI Awards Jury

Chief Innovation Officer Gregory Roekens will be joining this year’s DADI (The Drum Awards for the Digital Industries) Awards jury. The DADIs, created by The Drum, recognise agencies and brands who are producing exciting and innovative digital work. From apps to consumer products, use of search to social media, paid media and VR, the DADIs have been recognising…

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October 11, 2020

Dell Blue Goes Full-On ‘Rube’ with Delightful CG Spot for Dell’s UltraSharp Monitors

Dell Blue partnered with MPC to create the elaborate ‘Rube’ world, designing and animating hundreds of elements in the process. Dell Blue, the internal creative agency for Dell, has launched a new campaign for the all-new UltraSharp monitor by Dell Technologies. The centrepiece of the campaign is a whimsical CG spot inspired by classic Rube…

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October 08, 2020

Nike Takes Gamers to Training Camp in Its First-Ever Esports Ad

W+K Shanghai crafts an exuberant :90 with VFX and colour grade by MPC. Nike encourages esports fanatics to stay fit in mind and body—so they can play even more esports!—in this cheeky, frenetic film from Wieden + Kennedy Shanghai that posits a high-tech training center and wacky workouts led by League of Legends icon UZI…

October 08, 2020
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Bvlgari Takes You To Rome For Fierce ‘Mai Troppo’ Campaign

October 08, 2020
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Mikros MPC takes home top award at the CRESTA Awards

October 02, 2020
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MPC Wins 4 Kinsale Shark Awards

September 30, 2020
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FKA Twigs ’Sad Day’ Nominated For 3 UK MVAs

September 24, 2020
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MPC Bengaluru 10 Year Anniversary

September 23, 2020
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Developing O2’s Bubl TikTok Dance Duet

September 20, 2020
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Building New Worlds

September 18, 2020

MPC directs, creates and animates fun-filled spot for Arm & Hammer

September 14, 2020
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Burger King ‘Mouldy Whopper’ wins D&AD Black Pencil

September 01, 2020

Jonathan Davies joins CICLOPE Festival Jury

August 26, 2020

Palace Skateboards and adidas Hoist the Sail and Take to the High Sea with MPC

August 23, 2020
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You shouldn’t bring FKA twigs to a swordfight

August 17, 2020

No Olympics, No Problem: Vittel, Ogilvy and Mikros MPC Look to Nature to Refresh Your Sporting Needs

August 14, 2020

MPC Wins Two AEAF Awards

August 10, 2020

MPC Receives 8 AEAF Nominations

August 06, 2020

MPC creates a playful robin for JEEP

August 02, 2020

The Future of VFX

July 28, 2020

Tales From The Loop Receives Emmy Nomination for Outstanding Visual Effects in a Supporting Role

July 23, 2020

Nikola Stefanovic awarded Best Colourist at the Golden Lion Advertising Awards 2020

July 23, 2020
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EA Sports alleviates the post-season blues with Fifa 21 ad starring Eric Cantona

July 19, 2020

Marcus Dryden Joins VFX Festival Virtual Series

June 23, 2020

Carsten Keller Joins the Rookie Awards Jury

June 23, 2020

Matthieu Toullet awarded Best Colourist at Creative Circle 2020

June 18, 2020

MPC Wins Four AICP Awards

June 17, 2020

MPC awarded VFX Company of the Year at Ad Age Creativity Awards 2020

June 17, 2020

MPC Pledge on Diversity + Equality + Inclusion

June 15, 2020

Jean-Clément Soret Receives BAFTA Nomination For Chernobyl

June 09, 2020

MPC Wins Two D&AD Wood Pencils

May 29, 2020

Finalists at One Show Awards 2020

May 22, 2020

Peter Oppersdorff: How I’m Staying Inspired

May 18, 2020

Ryan Jefferson Hays Joins D&AD Jury

May 14, 2020

Jonathan Davies Joins CICLOPE Insights Panel Discussion

May 14, 2020

MPC Receives 13 Nominations at AICP Show and AICP Post Awards

May 11, 2020

Mark Benson ‘Life during and after lockdown’ Broadcast podcast

May 04, 2020

Marcus Dryden: How I’m Staying Inspired

May 04, 2020

How To Craft Invisible CGI

April 30, 2020

Charles Downman: How I’m Staying Inspired

April 28, 2020

Mark Benson – “We should try to harness this time to create a new paradigm”

April 26, 2020

MPC introduces the next generation of creatives to the industry

April 23, 2020

Jean-Clément Soret and Mark Gethin recognised in Televisual’s Top 10 Best Colourists

April 21, 2020

Ryan Jefferson Hays Joins Berlin Commercial Festival Jury