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MPC is excited to announce the addition of Adina Birnbaum as Executive Producer of Color Grading to its New York studio. In her new role, Adina will work with renowned colorists Adrian Seery and James Tillett, overseeing all aspects of color grading.
Adina has a vast breadth of advertising experience, working at top agencies including BBDO, EnergyBBDO, Mullen and Havas, and recently at Pure Growth as managing partner, producing campaigns for Ford, Wrigley, Bud Light, and Heineken to name a few. She has also played a key role in standout rebranding projects for The Atlantic Monthly and the Quaker Oats Company.
Adina was drawn to the world of advertising after starting her career as a hedge fund analyst. Today her projects benefit from a meticulous eye for detail, extensive advertising experience and a passion for creativity.
“I grew particularly passionate about film grading and even flirted with the idea of an apprenticeship to learn how to grade myself,” noted Adina. “Fortunately, this role at MPC leaves that to the experts but allows me to work alongside their incredible grading talent. I am thrilled to introduce Adrian and James to those who have yet to experience working with them.”
“We are delighted to welcome Adina to the team,” commented Justin Brukman, MPC NY Managing Director. “Given her invaluable production knowledge and experience delivering highly polished creative, we look forward to building on the already exceptional standard of our creative output.”