[Z]ink is a 3D stereoscopic interactive painting tool using a tracking system to trace movement in X,Y and Z space. It has been developed for the Creators Project, a travelling interactive art exhibition which visits 5 major cities around the world from June to September. [Z]ink uses the latest passive 3D technology which allows design forms/virtual sculptures to be created in real-time.

MPC Digital in Soho will play host to ‘Urban Prairie’ an intuitive interactive art installation conceived and designed by their Digital department and Architecture firm ın square lab.  The project; developed in collaboration with existential ltd is for the London Festival of Architecture 2010 which runs around the capital June 19th – July 4th.

Having worked with MPC on the original “How U Feelin’?” TV commercial, Saatchi & Saatchi approached MPC Digital to create the web-based experience. Using Flash action script 3 the application utilises audio and video assets recorded for the TV advert in which children answer the question “How U Feelin’?”

Fallon creatives Chris Bovill and John Allison, designer Omar Karim and producer Zena Loxton approached us to consider how we could make a series of adaptable sound reactive animated commercials for More Than Insurance. After talking with the Fallon Creatives and designers, MPC Digital’s software developer Robin Carlisle set about writing an application that could generate real time 3D graphics.