MPC has much experience of 3D crowds; characters must be indistinguishable from the live-action cast and behave with their own personalities and believable natural motion. The first step is research; looking into the character and understanding its movement. This can differ widely, and may be invented for fantasy characters, or for more realistic projects studied from life. The department blocks each scene, allowing editors to shape a final cut, and then deliver engaging and believable performances for each beat of action. MPC's crowd group uses our proprietary ALICE software to generate industry leading results for large groups and crowds of amazing complexity and naturalism. Creating great story moments is the animation department's challenge, whether these are emotional pieces of dialogue, rampaging beasts, or awe-inspiring civilizations.