Vigorsol, Captain Ice



MPC partners with BBH and director Rafael Lopez at Stink to create a terrifying molten lava monster

The spot opens on a city under assault from a huge fire-breathing monster. ‘Captain Ice’ is the unlikely hero who eventually defeats him with the help of Vigorsol gum. MPC VFX Supervisor Richard Mckeand said, “We absolutely love working on these kind of jobs. To concept a fictional character such as this means we work from scratch. We need to determine his personality, features and the precise texture of his lava-covered body. The options are endless.”

Credits

Agency

BBH

Production Company

Stink

Director

Rafael Lopez Saubidet

Creatives

Felipe Guimaraes & Lambros Charalambous

Creative Director

Marc Hatfield

Producer

Natalie Parish

Assistant Producer

Katie Burkes

Strategist

Ben Shaw

Team Director

Tom Woodhead

Team Manager

Leo Sloley

Producer

Debbie Ninnis

DoP

Ray Coates

Editor

Andy McGraw @ Stitch

VFX

MPC

VFX Producer

Chris Allen

VFX Supervisors

Richard Mckeand & Anthony Bloor

Grade

George K

VFX Team

Benoit Mannequin, Jama Djurabaev, Levente Peterffy, Christopher Antoniou, Anthony Bloor, Brice Lehmann, Jorge Oliva, Sean Ray, Tim van Hussen, Tom Rowell, Samantha Meisels, Rachel Wright, Alex Cernogorods, Billie Vine